There are plenty of useful articles about public speaking, but many of them repackage similar tips. Remember to pause; practice your presentation thoroughly; maintain eye contact; focus on your audience; tell stories; and so on. Don’t get me wrong — it is all great advice! But I get excited when I stumble upon new insights.
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In this article, I have put together five less-known tips. Some of these I have discovered through my own practice and all of them I have put into effect or tested for myself. 

Few people can engage an audience without preparing and practicing. Even presenters who look like they are speaking ‘off the cuff’, have usually prepared thoroughly— or have presented the same material many times previously.

When I first started as a public speaking coach, I stressed the importance of good preparation. But I noticed that some people would still turn up unprepared. And they often started their presentation by telling us that they hadn’t prepared.

I realized that they were using this as a ‘get of jail card free card’. If they told us how unprepared they were and it didn’t go well, they could always blame their lack of preparation. It was an excuse for failure. But it was also self-sabotage.

And so, I doubled down on my preparation message. I even suggested that if people turned up unprepared, they shouldn’t tell us!
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Then I started noticing something else. While I always have a few unprepared clients, the majority spend so much time preparing that they become rigidly fixated on what they have prepared. They often memorize or read their script. They don’t sound natural, spontaneous, or conversational. And my preparation message was potentially making this worse.